But Prince Harry, 34, and Meghan Markle, 38 are not far behind with 9.4million followers. Fans flooded Kate, 37, and Will, 37, with congratulatory comments about this momentous achievement. One royal fan wrote: “10 million followers!!! Congratulations to you!”

A social media expert has predicted @KensingtonRoyal’s follower count is likely to snowball.

Tom Jacobs, Head of Ads at marketing agency Distract, told MailOnline: “10 million followers is a massive achievement – just consider how much it would cost to reach those people through paid ads.

“It could run into thousands and thousands, even on cheap advertising platforms like social media.

“What it shows is that the royals are going direct to their audience with their message, and people clearly want to listen.

“This will definitely snowball too, when people like something, often their friends will then see it in their feeds and follow too.

“If you have more people liking/sharing, you reach more feeds quicker, so we are likely to see that number escalate further.”

Kate and Prince William often share snaps of royal engagements on their Instagram account.

Some of the photographs are taken by the Duchess who is a keen photographer.

Most recently they shared a snap of Princess Charlotte’s first day of school, with the little royal posing alongside Prince George on the steps of Kensington Palace.

Tom added: “The recent content that has been shared, particularly Princess Charlotte’s first day at school will have boosted their popularity as the trend for sharing this kind of photo among the general population shows a similarity between William and Kate’s life and theirs.

“If you get into the details, there are as many as four times more likes for those photos than ones simply depicting the couple’s royal duties.

“The trick here is not to overshare, they have the right idea when it comes to selective content.”

When Meghan Markle got engaged to Prince Harry in 2017, she deleted her Instagram andlifestyle blog, The Tig, over fears she overshared.

In one particularly emotional post Meghan wrote: “My 20s were brutal—a constant battle with myself, judging my weight, my style, my desire to be as cool/ as hip/ as smart/ as ‘whatever’ as everyone else. My teens were even worse—grappling with how to fit in, and what that even meant.

“My high school had cliques: the black girls and white girls, the Filipino and Latina girls.

“Being biracial, I fell somewhere in between.

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“Everyday during lunch, I busied myself with meetings — French club, student body, whatever one could possibly do between noon and 1pm — I was there. Not so that I was more involved, but so that I wouldn’t have to eat alone.”

Although Meghan’s new royal Instagram is not quite so revealing it does give her fans a great insight into her life.

Most recently the sussexroyal account revealed details of Meghan and Harry’s upcoming royal tour to Africa. 

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