GB News: Interview cuts off midway due to tech issues

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GB News debuted to an air of excitement in the UK when it debuted on June 13. At the time, it captured viewers across the political spectrum, either anticipating failure or meaningful change to the British media landscape. The latest data shows even Nigel Farage has failed to make a meaningful, long-term difference.

GB News turned to the former Brexit Party and UKIP chief Nigel Farage as its saviour in mid-July this year, hoping to recoup some lost views.

At first, it appeared the gamble had paid off, with the new show, titled “Farage”, attracting 107,000 views on its debut.

The show managed to best the BBC by 14,000 viewers and rival Sky by 72,500 and was still out-competing the competition in early August, when it gained 145,100 viewers on August 5.

The total managed to surge beyond BBC News once again by 32,000 viewers.

But while it may seem that Mr Farage has managed to reignite GB News from its dimming embers, this is not the case.

Average viewing figures posted on August 13 show he failed to match up to the BBC last week.

When Farage started at 7pm on August 12, 64,000 viewers had tuned in, while 114,000 people watched Outside Source on the BBC News Channel.

The figures also show GB News is still losing viewers, with the average number of people tuning in having dropped by more than 20,000 per day since its debut in June.

A week after the channel launched, GB News had sustained a viewership of 38,000.

By July 16, this had dropped to 18,000, and by August 12, this was 17,000.

The highest viewer count GB News attracted last week was 23,000, which it achieved on August 9.

As the channel struggles to find a foothold, its rivals are leagues ahead.

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When GB News recorded its lowest totals last week, BBC News recorded its highest.

On Friday, the channel managed to attract more than four times that of its competitor.

The channel managed to reach 101,000 on August 12, according to the figures.

And Sky was just behind on 62,000 on the same day, its highest total that week.

BBC News’ lowest totals were still far higher than GB News’ highest.

The channel’s lowest average bottomed out at 75,000 on Thursday, August 11.

Attention has now turned to question whether Mr Neil would ever retake his regular slot on GB News and help recover some viewers.

He left two weeks after the show’s debut, and has not returned since. 

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