The picturesque fishing village of Polperro in Cornwall has been crowned the coolest place to live in the UK.

Polperro was already recognised a few months ago as one of the most peaceful places in the UK and was also previously named the third most charming village in the country.

It was a contender for Channel 4’s Village of the Year in 2018, as assessed by Penelope Keith and the program’s team.

Home to gorgeous coastal walks, Polperro is known for its artistic charm and as a filming location for several high-profile TV shows, including Hairy Bikers and ITV’s Echo Beach.

Dave Myers from Hairy Bikers described the village as a “tiny village with a very fishy history”, referring to its “illegal but fascinating” history as a centre for smugglers.

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At one point smuggling was deemed the unofficial trade of the area after the US defeated Britain during the War of Independence, reported Cornwall Live.

To raise cash the UK Government raised tax on salt and other goods. Given that salt was used to preserve fish, this tax hike hit the fishing industry in Cornwall hard.

As a result, the remote village of Polperro on the south coast of Cornwall became popular with smugglers.

Polperro has also now topped the list of the 50 coolest places to live, as determined by health and fitness supplements brand Naturecan.

The rankings were based on a poll of 5,000 people, including Cornwall locals.

Joining Polperro in the top five coolest places to live in Cornwall are St Ives, Falmouth, Fowey, and Boscastle.

The rankings looked at the density of independent shops, the variety of cultural events, the visual appeal for Instagram users, and the popularity of the locations as film and TV backdrops.

Polperro, situated in a ravine with its charming harbour surrounded by shops and restaurants, offers visitors steep climbs through narrow streets that reward them with vistas of the Cornish coast.

The village’s aesthetic appeal has made it a beloved haven for artists, with numerous galleries showcasing local artwork.

Each of the top 50 places on the list has a massive following on Instagram with users sharing photos showcasing the quaint buildings and breathtaking views.

Naturecan set up panels across the UK to identify the coolest location in each county and major city. It also tracked Instagram “likes” for each place in the top 50.

Naturecan’s CEO, Andy Duckworth, said: “Polperro in Cornwall is the coolest place to live in the UK, narrowly beating Wells-next-the-Sea in Norfolk for second place.

“All 50 places on the list are worthy winners and highlight why the UK is such a beautiful place, cherished by filmmakers and tourists from around the world.”

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