A social media influencer named Cuihua has passed away while taking part in a weight loss programme at a camp in China. On her Douyin profile, the Chinese version of TikTok, Cuihua’s family posted the sad news in a emotional tribute.

Cuihua’s family wrote: “Thank you to everyone for your support and love for Cuihua,

“Our child has gone to heaven, and we are still processing all of this.”

They added: “We hope that people won’t be misguided by malicious individuals for their entertainment, which could harm parents and family. Let our child rest in peace, thank you!”

The specific cause of death is still unknown. However, her parents revealed on Douyin that she had visited a hospital for medical attention after feeling ill after exercising.

Cuihua was a “fit-fluencer” on the site with close to 9,000 followers who had enrolled in one of China’s weight loss programmes.

Due to the nation’s rising obesity rates, these camps attracted interest from all over the world.

Cuihua had signed up for a specific weight loss programme in the Shaanxi province city of Xi’an that emphasised a multifaceted strategy including a good diet, enough sleep, and strenuous exercise.

Since 2022, more than 100 Douyin recordings have painstakingly chronicled her daily programme, which included strenuous cardio exercises and weightlifting and other forms of strength training.

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Cuihua, according to the Shanghai Morning News, had a rigid dietary regimen and only ate seldom. Her staple foods were grittier grains, cabbage, eggs, and fruit.

She would train in the nighttime in addition to her strenuous daily workouts, which she would livestream for her admirers. She frequently seemed to be having trouble with these sessions.

According to Insider, early Tuesday morning in China, all of Cuihua’s workout videos were moved to private settings.

The committed fitness fanatic claimed to have lost 80lbs over the course of six months, 57 of those pounds in the first two months alone. She wanted to lose 200lbs in total as her ultimate goal.

On Chinese social media sites, the news of Cuihua’s dying generated a huge response from users who criticised the weight loss programme for pushing her past her breaking point without any supporting data from science.

A commenter on Weibo, the Chinese microblogging site, expressed their disapproval of the training camp, describing it as disorganized.

They further stated that someone with Cuihua’s physique should not engage in high-intensity exercise and suggested that following a sensible diet would be more effective in helping her achieve significant weight loss.

Another wrote: “These coaches really don’t have any comprehensive knowledge, and they think they are all sports school trainees.”

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