Sunday, 17 Jan 2021

Antique Mars bar 11 years past its sell-by date fetches £50 on eBay

Antique Mars bar found by a Co-op supermarket worker 11 years past its sell-by date fetches £50 on eBay after company stopped making it

  • Eli Toy, 26, found chocolate while cleaning Co-op supermarket where he works
  • Mars launched Delight, lighter version of Mars Bar, in 2004 but stopped in 2008
  • The one Mr Toy found went out of date on October 18, 2009, some 11 years ago

It may be 11 years past its sell-by date, but a bar of Mars Delight has sold on eBay for £50.

Eli Toy, 26, found the chocolate bar while deep cleaning the Co-op supermarket where he works.

‘I decided to sell it as I’ve seen people on the internet pay money to eat discontinued sweets,’ he said.

Mars launched the Delight bar, a lighter version of a Mars Bar, in 2004 but discontinued it in 2008. It sold for around 30p.

The one Mr Toy found went out of date on October 18, 2009.

Eli Toy (pictured), 26, found the chocolate bar while deep cleaning the Co-op supermarket where he works

It was listed on the auction site for three months before it sold to someone in Milton Keynes, Buckinghamshire.

Mr Toy, from Dundee, said: ‘It’s crazy to think someone wants to buy an 11-year-old chocolate bar.’

He continued: ‘It had been on for three months, it was originally on for £100, but the closest we got was a message asking if we could go a lot lower.

‘Then there was no activity for a while then we got a bid of £25 a couple of weeks ago.

It was listed on the auction site for three months before it sold to someone in Milton Keynes, Buckinghamshire

‘Reuben my brother, notified me about the £25 bid and I was getting ready to take it. But then he changed the ‘buy now’ price to £50 and it was snapped up immediately.’

Eli plans on splitting the profits with sibling Reuben. He added: ‘It has been sold to someone in Milton Keynes.’

‘I wouldn’t mind seeing Mars Delight back on the shelves though. This is more than likely my only venture into the chocolate antique world but we’ll see.’

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