After the success of its Jo-Malone-inspired candles, Aldi has stepped it up a notch with a new bedroom collection inspired by The White Company’s dreamy winter collection.

The German discounter’s new range, which launches as part of its special buys on Thursday, includes duck feather duvets, 100% Egyptian cotton sheets and hydro towels, with prices starting at £4.99.

Items will be around 75% cheaper than The White Company itself, allowing shoppers to make a Christmas saving – and you can now pre-order online for items in stores from 29 November.

Included in the range will be a king size duck feather and down duvet, which will retail for £39.99 compared to The White Company’s £155 price tag.

Its knitted bed spread for the cold snap meanwhile, will set you back £24.99, compared to £100 at the rival chain, while you can can pick up a velvet scatter cushion for £38 less at £6.99 each.

The supermarket said: “The new cosy collection of high quality bedding and towels includes Egyptian crisp cotton sheets and irresistibly soft bedspreads that will add a touch of hotel elegance and grandeur to the home, just in time for Christmas.”

Sizes range from singles to super kings (online only), and prices start from £4.99 to £49.99.

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