Thursday, 28 Mar 2024

EU EXPOSED? Shock claim bloc’s advertising budget was more than Coca Cola’s REVEALED

Member states of the EU are celebrating the bloc’s birthday today, commonly known as Europe Day. It commemorates the anniversary of the Schuman declaration, presented by the French foreign minister Robert Schuman on May 9, 1950. It put forward the idea of creating the European Coal and Steel Community, which turned out to be the first of a series of supranational European institutions that ultimately became the EU.

EU Institutions in Brussels, across Europe and EU delegations around the world have opened their doors and organised a myriad of events to celebrate this year’s anniversary.

The dedicated Europe Day website lists more than 140 activities being held only across the bloc.

According to a 2016 report by British academic and politician Alan Sked, it should not come as a surprise that so many pro-European events have been organised around the world, as Brussels is “obsessed with self-promotion and propaganda”.

In a post written on the London School of Economics blog, Mr Sked shockingly claimed that the EU “spends over £500million annually promoting itself and produces thousands of publications, videos and information campaigns to do so”.

He continued: “Its advertising budget is larger than Coca-Cola’s.

“The budget of the Commission’s Directorate-General for Communications is actually larger than that of its Directorate-General for the Budget, which employs less than half the staff of the former.

“The Directorate-General for Trade employs only two-thirds as many staff.”

Mr Sked also argued that “much of the EU’s propaganda is directed at indoctrinating school children”.

He explained: “For example, the Official Publications Office publishes children’s comic books in order to extol the virtues of the EU in primary schools.

“According to the Brussels correspondent of the Daily Telegraph (10 August 2015), a comic published in 2000 to promote EU aid work cost £200,000.

“Another comic book, entitled On the Road to Victory, was commissioned by the EU Directorate-General for the Budget and has a teacher tell a schoolboy: ‘What we must remember is that money that countries invest in the European Union is more useful to all its citizens than if each country spent it individually.’

“It is available in 23 different languages.”

Mr Sked is Professor Emeritus of International History at the London School of Economics and founded the party now known as the UK Independence Party (Ukip).

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